The introduction of 21.century bore witness to the rapidly changing environment of the world economic system due to political, social and technological reasons. Under these circumstances, companies have been forced to develop new corporate strategies and systems leading to a concept which is called strategic management. The companies, who realize the importance of strategic management earlier than others, become more advantageous compared to their competitors through changing their vision.
IMIS’09, held between June 19-23, 2009, concentrated on the subject "Strategy: Production, Management and Turkey". Within the framework of this title, instead of emphasizing only strategic management, we combined strategic management and competition. Other themes covered in the conferance were "survival strategies", "competition-based strategies" and "rising stars".
Under the heading of “survival strategies”, we were informed about the strategies implemented by managers of companies whose existence was threatened, or was likely to be threatened due to various challenges, problematic climates and risky strategies.
Under the heading of “competitive strategies”, the speakers talked about what strategies were formed to lead the market, what were the expectations from the market and the duration of the competition in the contemporary world.
Finally, under the heading of “rising stars”, the speakers talked about the prominent industries’ expectations from the future and searched for answers to these questions: "What is the future of the Turkey? – What sort of a competitive environment is formed?”
Speakers
Nihat Berker, Sabanci University
Rıza Kadılar, Natixis Pramex International
Merih Demir, Ironman Consulting
Özge İnan, Deuthsche Bank
Efsun Yüksel Tunç, Indus Danışmanlık
İbrahim Arıkan, Arıkanlı Holding
Akın Aksekili, Bilim İlaç
Başak Tekin, Tofaş
Hakan Göl, Deloitte
Ahmet Çimenoğlu, Sabanci University-Koç Holding
Elif Duru Gönen, Vakko
Hamdi Akın, Akfen Holding
Sponsors
Garanti Bankası
Koc Holding
Yurtici Kargo
MEF Okulları
Indus Danısmanlık
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